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Feedback is Not Enough (Revisited)

I recently posted a short piece on real time feedback. This research suggested that gathering feedback was not enough to improve a practitioners performance. This seems the norm. It is easy with any routine task to fall into an automatic response. A new study on businesses found that whilst they often spent vast sums on service user satisfaction studies, managers often ignore it in favor of their own biases. I am not sure that is limited to business but a trap that all service providers and managers can fall into. To read the study click here.

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